Kroma vs. Khroma!? The Konfusion Kontinues

Last week I wrote about the Kardashian sisters’ konflict with Chroma Makeup of Beverly Hills, California.  The Sisters K started a makeup line called Khroma Beauty by Kourtney, Kim and Khloe in the Color Category which allegedly “reads on” the similar “mark” – Chroma Makeup.  Though the spelling of the names is different, the names

Khroma vs. Chroma. Konfused??

In the advertising world of branding and trade dress, the Kardashians take the kake.  So konfident are they of their brand that they kontend there is no konfusing their makeup brand with another makeup brand of the same name that starts with the humble letter “C”. Well, that is what they will kontend if and

Top Ten Scams of 2011

The Better Business Bureau (“BBB”) of Illinois recently released a list of the top 10 scams of 2011.  The list is based on the number of complaints placed with the BBB.  As you might suspect, all the scams are financial. 1.    Credit Repair and Debt Negotiation/Settlement Services; 2.    Timeshare Resellers; 3.    Credit Repair Services; 4.